Posted: March 9th, 2010 | Author: Postal Systems Direct Mail Marketing | Filed under: Marketing Tips | Tags: direct mail tips, marketing tips | No Comments »
Conventions are something that a lot of companies look forward to. They are a chance for a company to present themselves and their products and services, expose a new clientele to what they have to offer, and make a good impression on those who visit their table.
Conventions are also a great place to hand out [...]
Posted: March 8th, 2010 | Author: Postal Systems Direct Mail Marketing | Filed under: Marketing Tips | Tags: direct mail tips, marketing tips | No Comments »
Telling your product’s story at the show can be extremely exciting and absolutely overwhelming at the same time. Pitching in any environment can be nerve racking, but the show is similar to public speaking.
Many otherwise confident people become nervous at the thought of public speaking. They will become pale, break out in a sweat, their [...]
Posted: March 7th, 2010 | Author: Postal Systems Direct Mail Marketing | Filed under: Marketing Tips | Tags: direct mail tips, marketing tips | No Comments »
�Time Spent - I’m not talking about the amount of time you spent designing, implementing and sending your mail, I’m talking about the amount of time your reader spends looking at your marketing. If you think about it, when someone looks at an advert online, if they aren’t interested, they will simply click off. Whereas [...]
Posted: March 6th, 2010 | Author: Postal Systems Direct Mail Marketing | Filed under: Marketing Tips | Tags: direct mail tips, marketing tips | No Comments »
Have you ever exhibited at a trade show and found yourself fighting for the attention of a retail buyer. It happens all the time and it is getting tougher and tougher trying to get their attention. What are you going to do to grab their attention? Have you heard of a WhatsDat?
What’s a WhatsDat? A [...]
Posted: March 5th, 2010 | Author: Postal Systems Direct Mail Marketing | Filed under: Marketing Tips | Tags: direct mail tips, marketing tips | No Comments »
If you’re planning on being a member of a trade show anytime soon, you’ll definitely want to meet as many potential customers as possible. And, if you want to have any success with your leads, you’ll need to make sure they remember you. What better way than to give them environmentally friendly trade show bags.
These [...]
Posted: March 4th, 2010 | Author: Postal Systems Direct Mail Marketing | Filed under: Marketing Tips | Tags: direct mail tips, marketing tips | No Comments »
Decide Your Goals
Decide what your goals are for the telemarketing project. The obvious answer is to gain new business, but you need to decide how you are going to do this:
Contacting old customers to gain new sales
Calling prospects to get permission to send information by post or email
Calling prospects to arrange a face to face [...]
Posted: March 3rd, 2010 | Author: Postal Systems Direct Mail Marketing | Filed under: Marketing Tips | Tags: direct mail tips, marketing tips | No Comments »
Business relationships much like personal relationships, require a give & take mentality from both parties. When one side of the relationship becomes a “taker” it pulls the life right out of the relationship.
Have you noticed a decline in the responsiveness of your email list or your followers in social media? Perhaps you may be asking [...]
Posted: March 2nd, 2010 | Author: Postal Systems Direct Mail Marketing | Filed under: Marketing Tips | Tags: direct mail tips, marketing tips | No Comments »
It’s the best professional advice I’ve ever received in nearly thirty years of selling radio advertising. If you own a direct response agency or are involved in any part of a radio campaign, pay attention. This advice was imparted to me back in the early 90’s at a sales seminar for radio advertising sales executives. [...]
Posted: March 1st, 2010 | Author: Postal Systems Direct Mail Marketing | Filed under: Marketing Tips | Tags: direct mail tips, marketing tips | No Comments »
There are some people who will try to sell you on the idea that there is little difference between a direct selling opportunity and an MLM opportunity. Nothing could be further from the truth, however. Here are some differences between the two opportunities so that you can evaluate them and make your own, informed decision [...]
Posted: February 28th, 2010 | Author: Postal Systems Direct Mail Marketing | Filed under: Marketing Tips | Tags: direct mail tips, marketing tips | No Comments »
There are some people who will try to sell you on the idea that there is little difference between a direct selling opportunity and an MLM opportunity. Nothing could be further from the truth, however. Here are some differences between the two opportunities so that you can evaluate them and make your own, informed decision [...]
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