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DMA will host a conference call Monday, April 12, at 1:00 p.m. ET, and will help plan a response to the recently passed Colorado House Bill 1193 .
A core dictum of direct marketing is to improve your offer when you want to improve response.
Monday, April 05, 2010 The hot new thing, PPM , gets the press ink these days, but " mailed ballots " still are the survey method in both the U.S. and Canada in the vast majority of radio marketplaces.
Brian Romani today announced the merge of Prism Color and Edmunds Direct Mail into Edmunds Communications Group .
PODia TMs Digital Print Case Study Collection The collection contains more than 350 successful digital printing case studies from around the world, covering over 12 market segments and dozens of different business applications.
IWCO Direct, a leading, U.S.-based privately held provider of direct marketing solutions, announced it has successfully completed the acquisition of U.S. operations from Transcontinental Direct, a high-volume direct mail organization with facilities across the United States.
Standard & Poor's Ratings Services today raised its ratings onA Ventura, Calif.-based direct marketing company Affinity Group Holding Inc.A and its operating subsidiary, Affinity Group Inc.
As someone who cut his teeth on direct mail, and built a direct marketing agency around it, I get just a little emotional when I see whata TMs happening to the U.S. Postal Service.
A newly released Datran Media survey of executives at Fortune 500 companies, publishing companies, media agencies and ad agencies finds e-mail and search regarded as the digital channels that worked best last year.
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